We are excited to present this proposal to you for 2 episodes of ASCEND Television, focusing exclusively on North Lake Tahoe. With breathtaking production quality filmed in 4K and 8K and world-class production, ASCEND Television will showcase North Lake Tahoe in way that will leave our audiences saying, “I need to go there”.
We are excited to visit and profile North Lake Tahoe and look forward to working with you!
Recent Episode Examples
Our proposal is to produce 2 x ASCEND Television summer episode dedicated to North Lake Tahoe.
Episode #1 would focus on North Lake Tahoe summer activities (the Canadian version will be 35-45 minutes in length, the International version will be 24 minutes in length).
Episode #2 would focus on North Lake Tahoe winter activities (the Canadian version will be 35-45 minutes in length, the International version will be 24 minutes in length)
ASCEND Television's production crew will work with North Lake Tahoe's PR team to develop storylines and identify local personalities.
ASCEND Television will provide the final product and all raw footage and rights to footage to North Lake Tahoe.
Ideal timing for filming ASCEND Summer 2022 is the 3rd or 4th week of May 2022, and the ASCEND Winter filming would be February 2023.
Cost Break Down
Cost to be Covered: up to 4 Team members: ground/accommodations/half pension for crew during filming
Additional advertising opportunities available as laid out in this presentation
Canada / USA / Europe
Canada’s national public broadcaster OTT Player
Estimated 70K Viewers per Episode
Canada’s multi-cultural broadcaster available in 11M homes.
Est. 60K Viewers per Episode
Available in 90 Million households in Europe
Est. 128K Viewers per Episodes
The Weather Network’s OTT Player with 7M monthly users
Est. 90K Viewers per Episodes
Additional US Broadcast Agreements are Currently Being Negotiated.*
Our Audience Travels And Spends… And we know it
EDUCATION + EMPLOYMENT
84% Are University Educated
29% Have Post-Graduate Degrees
79% Are Employed Full Time
39% Are Senior Management or Owners
70% Directly Control a Budget of $2M to Over $20M
TRAVEL + SPENDING
55% of audience spends min. $5,000 annually on travel
5% of audience spends over $21,000 annually on travel
60.1% take at least 1 overnight vacation per year
31.3% take more than 1 overnight vacation per year
* travel defined by min 1x hotel night & 2 x days.
29% have income between $100K and $199K
19% have income of $199K and up.
WE LOVE WHAT WE DO,
AND IT SHOWS
Production, direction, editing, and storytelling, our in-house team of professionals take pride in bringing our audiences personal stories of passion and adventure – from the freshest powder ranges to the dustiest mountain bike trails – from around the world