We are excited to present this proposal to you for One (1) episodes of ASCEND Television, focusing exclusively on Cervinia and specific content around the FIS World Cup races taking place in October 2022. With breathtaking production quality filmed in 4K and 8K and world-class production, ASCEND Television will showcase Cervinia in way that will leave our audiences saying, “I need to go there”.
We are excited to visit and profile Cervinia, and look forward to working with you!
Recent Episode Examples
Our proposal is to produce One (1) ASCEND Television episode dedicated to Cervinia.
The feature episode would focus on Cervinia and activities around the World Cup (the Canadian version will be 35-45 minutes in length, the International version will be 24 minutes in length)
ASCEND Television production crew will work with the Cervinia PR team to develop storylines around the World Cup as well as profiling the ski visit experience.
Ideal timing for filming would be in October, 2022, in and around the World Cup.
ASCEND Television will provide final product and all raw footage and rights to footage to Cervinia.
If Cervinia is interested in a summer episode, we can provide a seperate proposal.
Cost Break Down
Cost to be Covered: up to 3 Team members: ground/accommodations/half pension for crew during filming
Additional advertising opportunities available as laid out in this presentation
Canada / USA / Europe
Canada’s national public broadcaster OTT Player
Estimated 70K Viewers per Episode
Canada’s multi-cultural broadcaster available in 11M homes.
Est. 60K Viewers per Episode
Available in 90 Million households in Europe
Est. 128K Viewers per Episodes
The Weather Network’s OTT Player with 7M monthly users
Est. 90K Viewers per Episodes
Additional US Broadcast Agreements are Currently Being Negotiated.*
Our Audience Travels And Spends… And we know it
EDUCATION + EMPLOYMENT
84% Are University Educated
29% Have Post-Graduate Degrees
79% Are Employed Full Time
39% Are Senior Management or Owners
70% Directly Control a Budget of $2M to Over $20M
TRAVEL + SPENDING
55% of audience spends min. $5,000 annually on travel
5% of audience spends over $21,000 annually on travel
60.1% take at least 1 overnight ski vacation per year
31.3% take more than 1 overnight ski vacation per year
* travel defined by min 1x hotel night & 2 x days.
29% have income between $100K and $199K
19% have income of $199K and up.
WE LOVE WHAT WE DO,
AND IT SHOWS
Production, direction, editing, and storytelling, our in-house team of professionals take pride in bringing our audiences personal stories of passion and adventure – from the freshest powder ranges to the dustiest mountain bike trails – from around the world